Wayground AI

Description

Wayground AI supports the full teaching loop, from creating resources to assessing responses and acting on classroom data.

Field
Branding · Motion Design
Client
Wayground
Year
2026
Wayground AI wordmark with spark symbol on a warm gradient background
Wayground AI identity mark explorations

The identity needed to signal AI without feeling separate from Wayground. I explored directions ranging from extensions of the existing W to independent symbols.

Final Wayground AI wordmark and colourful W symbol
Final Wayground AI wordmark and W symbol on a blue gradient background

The final mark combines the Wayground W with a spark. In motion, the spark becomes a consistent signal across different product touchpoints.